Sunday, February 22, 2009

Management in poetry, strategy in verse

It reached me last week, but this 2003 paper is the most unique I’ve read in many years. Not for the ideas it carries or takes forward -- as every paper is expected to -- but for the treatment it uses. Written in verse, eStrategy is a paper that will appeal to the poet in scholars and managers. And it may just about pull in the poets, get them to appreciate the “real” world of business and strategy, from which the authors have borrowed ideas -- cybernetics, semiotics, general systems theory, biology, psychology, thermodynamics, information theory, organisation theory, and strategic management. Sample this:
Organisation is information:
About entities, attributes, and relationships,
A construction of our mind.
Information is organisation:
Of signs, signals and symbols,
Through semiotics of our mind

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